The Blog
Clinic growth, from the operator's side.
Field notes on building, running, and scaling cash-based medical and wellness businesses — front desk to franchise, written by someone who has done it.
The Real Cost of a Wellness Franchise — and the Alternative Nobody Shows You
How to Open a Longevity Clinic in 2026: The Operator’s Business Case
How to Choose a Med Spa Consultant (And Why the Wrong One Costs You a Year)
How to Build a Wellness Clinic Membership That Patients Actually Keep
CPOM: The Four Letters That Can Make or Break Your Medical Wellness Company
Providers Provide, Consultants Consult: Why Your Doctor Shouldn’t Be Your Salesperson
The Money Objection: What to Say When the Patient Says “I Can’t Afford It”
How to Choose a Longevity Clinic Consultant (And Why Most Launches Stall in Year Two)
